Our commitment
We believe that becoming a more sustainable brand means a continuous effort to improve our processes and become more eco-friendly. We hope to keep growing and evolving in this journey as much as possible and create a positive impact on the people and this planet.
Materials
We currently use Cotton as our primary material for our clothing products that has less overall impact on the environment.
Cotton production is inherently non-impactful on the environment. Since this type of textile is a natural fiber, it is biodegradable, recyclable, and it doesn’t fill up landfills or contribute to other forms of pollution. However, the practices that manufacturers use to make cotton may be harmful to the environment.
We are continuously working on improving our materials usage and are committed to include fabrics that are certified to be harmless for human and environmental health.
Giving back to nature is our way forward.
Climate Contribution
We are not 100% sustainable yet, but we are committed that we can do things better, and have a positive impact on the planet.
One Purchase = One Tree Planted
Protecting the nature and giving back to the environment is at the core of our brand. And we want to involve our customers as well to raise awareness.
We therefore, calculate the carbon footprint of each of our products using a tool developed by the Swedish environmental research consultancy and then offset it by planting a tree through 'One Tree Planted'. So, for each purchase on our website, we donate a dollar amount equivalent to one tree and plant it where it is most needed or support reforestation projects in parts of the world where forests are severely affected by fires.
